About company
Vision 2010
I. Sense of existence of our company
The objective of all of us in our company is to create unique wine with spirit and trademark VINOHRAD because of our customers´ success, health and wisdom.
We want our wine and service to always belong to the best in the world - our certainty and future lie there.
,,VINOHRAD ... wisdom for people"
II. Our concrete objective for 2010
To produce unique wine in quantity of 300 thousand bottles a year in our wine-growing house VINOHRAD in Horní Věstonice equipped with modern technology.
We will be placing our wine under the trademark VINOHRAD on the market in accordance with our marketing strategy whose objective is exceptionality; customer is our partner, productivity and profitability.
In 2010 our trademark will represent a unique value on our Czech market for target group of customers with the ability to compete with five producers of the most valuable domestic trademarks of wine.
III. Poet would summarize it like this:
To laugh often and loudly; To know how to appreciate beauty and an honest meal; To be full of the joys of spring and to be wise. To get intelligent people`s acknowledgement and fidelity of friends; To accomplish your lifelong dream, To leave a little bit better world either in the shape of tame land, vineyard or huge wine; To see that you live an easy life at least because we are here. Tall that means to be successful.
VINOHRAD... wisdom for people